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Disrupting Corporate Culture PDF
By:David G. White, Jr
Published on 2020 by

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Research in cognitive science over the last 30 years shows much of what we know about culture in the business world is based on myth, wishful thinking, outdated science, or is just plain wrong. This is why culture shaping and change programs in organizations often amount to little more than sloganeering with minimal impact on the lived experience of employees. This book bridges the gap between the latest research on cognitive science and culture, providing a valuable guide for change leaders, CEOs, and practitioners on how to sustainably work with and change this important resource. It answers many of the major questions that have plagued culture work, such as: Why so many CEOs and management consultants preach culture change when so few culture interventions actually succeed. Why CEOs persist in believing |culture starts at the top| when virtually no research in anthropology supports that claim. Why most culture shaping approaches have no answer for how to effect culture in global companies. Why so many culture-shaping projects focus on corporate values despite the fact modern science shows why changing personal values is exceedingly difficult. What we are learning about culture from the last 30 years of cognitive science gives us the foundation for far more impactful and sustainable interventions than have been possible to date. This book explains why, showing how everyday business practices well beyond HR are key to culture change. Why? Because the brain's synaptic plasticity can only be altered through new, sustained and widespread organizational habits and routines. This groundbreaking, practical guide will show you finally how to realize the full power of culture as a transformational, empowering and competitive resource.

This Book was ranked at 14 by Google Books for keyword business Culture.

Book ID of Disrupting Corporate Culture's Books is lTFXzQEACAAJ, Book which was written byDavid G. White, Jrhave ETAG "tK0lzcWaIu8"

Book which was published by since 2020 have ISBNs, ISBN 13 Code is 9780367280864 and ISBN 10 Code is 0367280868

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Book which have "264 Pages" is Printed at BOOK under CategoryCognitive science

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